Public viewing has become a firm fixture of the fan culture at FIFA’s events, providing fans who are unable to attend the match with a unique and exciting opportunity to experience all the action and atmosphere of one of the world’s greatest sporting spectacles outside the stadium.

Public viewing is an innovative value proposition for watching FIFA events around the world and socialising with different fan groups.

Stay tuned for updates on how you can be a part of the action and bring the excitement of the FIFA World Cup 26™ to your community.  For more information and to keep up with the latest announcements, visit:

All commercial

FIFA Marketing

FIFA’s Marketing team is a cornerstone of the organisation’s mission to grow the game worldwide.


FIFA’s TV Division, which comprises the five departments below, manages and maintains close relationships with its many Media Rights Licensees in order to deliver the best-possible viewing experience to footballing audiences worldwide.

Last updated: Monday, 8 April 2024 at 10:34