Tuesday 17 January 2023, 08:15

FIFA kicks off Unity Pitch tour in Adelaide / Tarntanya

  • FIFA Unity Pitch lands in Adelaide/Tarntanya on its tour of host cities to promote FIFA Women’s World Cup Australia & New Zealand 2023™

  • 188 days until Adelaide/Tarntanya’s first FIFA Women’s World Cup match gets underway at Hindmarsh Stadium

  • Adelaide United footballers participate in blind and vision impaired football demonstration, highlighting the accessibility of the 2023 Tournament

The FIFA Women’s World Cup Unity pitch has begun its host cities roadshow after being unveiled in Sydney/Gadigal last July to mark the One Year to Go milestone. The pitch, which is on show in Adelaide/Tarntanya until 18 January, represents a patchwork of the tournament brand colours, reflecting the two unique local cultures of Australia and Aotearoa New Zealand and the coming together of 32 participating nations. Adelaide/Tarntanya is set to host five games of this year’s Tournament, four in the group stage and one round of 16 clash, all at Hindmarsh Stadium. Brazil will feature in the opening clash – their opponent won’t be known until next month’s Play Off Tournament has taken place, China will take on reigning European Champions England, Korea Republic against Women’s World Cup debutants Morocco and a second Play Off-winning team will face China for their second group-stage match in Adelaide.

Dignitaries and Adelaide United players at the  FIFA Women’s World Cup Unity pitch in Adelaide/Tarntanya

“We are all in for an amazing festival of football here in Adelaide – and pleasingly, the Chinese national team has selected Adelaide to be their home away from home. So, they will be based here in Adelaide for the duration of the Tournament”, said FIFA Women’s World Cup COO for Australia, Jane Fernandez. “This is something that’s going to be incredibly profound, for both Australia and New Zealand to be hosting the most elite female football players in the world,” said South Australian Minister for Tourism Zoe Bettison. “In July, two billion people will be watching the FIFA Women’s World Cup Australia & New Zealand – this is an exceptional opportunity, not just for our country, but for our State as well,” she explained.

Kids play on the FIFA Women’s World Cup Unity pitch in Adelaide/Tarntanya.

Adelaide United players Jenna McCormick, Dylan Holmes, Emilia Murray and Xiao Yuyi were invited onto the pitch to participate in a blind football demonstration organised by Blind Football SA along with Football South Australia. Through this wonderful exhibition, FIFA reconfirmed its commitment to be a safe, inclusive barrier-free tournament that offers the same experience to everyone, no matter their ability, and is offering a range of Accessible ticketing options for fans. Fernandez was also able to share an exciting update on ticket sales generally, pitch-side in Adelaide. “Momentum is building… we’ve just ticked over 500,000 tickets sold and more tickets will be released in the coming months,” she said.

Both Fernandez and Head of Women’s Football, Women’s World Cup Legacy & Inclusion at Football Australia Sarah Walsh, reiterated their thanks to the local Government for their incredible support of the tournament to date. “Through support of the (South Australian) State Government… there’s been significant commitment towards the Legacy ’23 plan… with funds set to grow participation in football, develop women’s leadership and support over 300 local Clubs,” Walsh explained. The FIFA Women’s World Cup 2023 are still looking for volunteers of all abilities. You can apply at FIFA.com/volunteers Tickets are available at fifa.com/tickets – we urge you to register your details so we can inform you know when more tickets become available for all fixtures.