2010 FIFA Fan Fest™ South Africa
From Table Mountain to the Copacabana, from Durban Beach to the Eiffel Tower, from Soweto to Sydney Harbour, more than six million fans celebrated the official FIFA Fan Fest™ on all 31 tournament days in 16 locations across five continents.
To build on the success of Germany, for the first time in FIFA World Cup™ history, FIFA and its partners took the bold step to expand the free-access platform globally, adding six iconic international locations to South Africa’s nine Host City venues. This gave more than six million fans the opportunity to experience the unique atmosphere of a FIFA World Cup™ in a live environment. The FIFA Fan Fest™ was a 31-day event staged simultaneously in 16 venues across five continents.
A common characteristic of all venues was the FIFA World Cup™ event branding, which transported the authentic stadium atmosphere to the city centres. Before and after the live broadcasts, the stages and screens featured a variety of highly popular entertainment line-ups, including concerts, cultural shows, fan activities by the Sponsors, Official Mascot appearances, FIFA Interactive World Cup™ competitions as well as DJ performances. In addition to the entertainment programme, a wide range of food, beverage and merchandise facilities contributed to a high-quality on-site fan experience. FIFA Fan Fest locations quickly became THE place from which to see the matches with friends and family.
Of course, the success of the FIFA Fan Fest was made possible largely by the participation of the stakeholders, including the Sponsors. The FIFA Partners Coca-Cola, Emirates, Hyundai and Sony supported the International FIFA Fan Fest, while Coca-Cola was the Presenting Sponsor of the South African FIFA Fan Fest alongside MTN and Neo Africa.
The numbers speak for themselves: more than six million FIFA Fan Fest visitors, along with an overall satisfaction rate of some 97 per cent, clearly and categorically confirmed the enormous popularity and success of the project. The FIFA Fan Fest is here to stay.
NATIONAL
City: Cape Town
Venue: Grand Parade Capacity: 20.000 visitors
City: Durban
Venue: New Beach Capacity: 25.000 visitors
City: Johannesburg/Sandton
Venue: Innesfree Park Capacity: 20.000 visitors
City: Johannesburg/Soweto
Venue: Elkah Stadium & Soweto Cricket Club Capacity: 40.000 visitors
City: Mangaung/Bloemfontein
Venue: Mangaung Outdoor Sports Centre Capacity: 20.000 visitors
City: Nelson Mandela Bay/Port Elizabeth
Venue: St George’s Park Capacity: 30.000 visitors
City: Nelspruit
Venue: Bergvlam High School Capacity: 30.000 visitors
City: Polokwane
Venue: Polokwane Cricket Club Capacity: 30.000 visitors
City: Rustenburg
Venue: Fields College School Capacity: 25.000 visitors
City: Tschwane/Pretoria
Venue: Centurion Cricket Ground Capacity: 30.000 visitors
INTERNATIONAL
City: Berlin
Venue: Olympischer Platz (in front of the Olympic Stadium); Straße des 17. Juni Capacity: 40.000 (group stage); 300.000 (Round of 16)
City: Mexico City
Venue: Zócalo (Plaza de La Constitución) Capacity: 80.000
City: Paris
Venue: Jardins du Trocadéro Capacity: 20.000
City: Rio de Jainero
Venue: Copacabana Capacity: 25.000
City: Rome
Venue: Piazza di Siena (in Villa Borghese) Capacity: 20.000
City: Sydney
Venue: Darling Harbour Capacity: 30.000